A SMarketing formula for success

1. What has changed in Marketing and what has not.  
2. The importance of Customer journey design and an example.
3. What is required to put together a marketing campaign that delivers a ROI.   

ABOUT THE SPEAKER 

Over the span of the last 25 years Kerim has served on the board of two International Chamber of Commerce, Chair a digital Co-op, sat on the B2B expert panel fo ADAM, Judged the Australian Marketing Institute awards in 2022. His business was awarded 2 Marketing Awards, a PODI award for international Marketing campaign and the FB Deloitte's fastest growing business in NSW and the ACT during the GFC with a team below 15 staff. He was a guest speaker for Kodak, Canon and Ricoh Australia on the use of personalisation in print DM. He sits on an advisory committee at PwC for the print industry. His most successful campaigns are for Accor generating $18M in Qualified Leads in 5 days of the campaign and generating over $150M within 12 months of Marketing Qualified Leads for a Mazda Dealership in the Sydney Metro area. Kerim is the proud  father of three teenagers and loves to coach football whenever he can..